{"id":62382,"date":"2018-01-05T11:07:15","date_gmt":"2018-01-05T13:07:15","guid":{"rendered":"https:\/\/newtrade.com.br\/?p=62382"},"modified":"2018-01-05T12:45:14","modified_gmt":"2018-01-05T14:45:14","slug":"heineken-brasil-apoia-projeto-verao-no-clima-no-litoral-paulista","status":"publish","type":"post","link":"https:\/\/newtrade.com.br\/industria\/heineken-brasil-apoia-projeto-verao-no-clima-no-litoral-paulista\/","title":{"rendered":"HEINEKEN Brasil apoia projeto &#8220;Ver\u00e3o no Clima&#8221; no litoral Paulista"},"content":{"rendered":"<p>A HEINEKEN Brasil est\u00e1 apoiando a Secretaria de Meio Ambiente do Governo do Estado de S\u00e3o Paulo no projeto \u201cVer\u00e3o no Clima\u201d, que ir\u00e1 promover a limpeza de praias do litoral paulista durante todo o Ver\u00e3o. Com o objetivo de conscientizar os turistas e popula\u00e7\u00e3o local a manterem as praias limpas, a a\u00e7\u00e3o que se inicia hoje, quinta-feira, se estender\u00e1 por 27 dias com atividades em mais de 60 praias de 16 munic\u00edpios, do litoral Norte, Sul e Baixada Santista.<\/p>\n<p>Entre as ativa\u00e7\u00f5es previstas para o per\u00edodo est\u00e3o mutir\u00f5es de limpeza das orlas e cal\u00e7ad\u00f5es, corridas e caminhadas de rua, tendas tem\u00e1ticas, al\u00e9m de a\u00e7\u00f5es de educa\u00e7\u00e3o ambiental. Monitores ambientais tamb\u00e9m far\u00e3o abordagens a turistas e moradores locais nas praias para falar sobre a import\u00e2ncia do descarte correto de res\u00edduos em \u00e1reas de veraneio. Ao todo, mais de 350 monitores e cerca de 1.500 volunt\u00e1rios estar\u00e3o diretamente envolvidos nas atividades.<\/p>\n<p>A iniciativa apoiada pela HEINEKEN visa estimular uma mudan\u00e7a de comportamento por parte da popula\u00e7\u00e3o em rela\u00e7\u00e3o aos cuidados com o meio ambiente. Os munic\u00edpios que participar\u00e3o do projeto \u201cVer\u00e3o no Clima\u201d s\u00e3o: Ubatuba, Caraguatatuba, S\u00e3o Sebasti\u00e3o, Ilha Bela, Bertioga, Guaruj\u00e1, Santos, S\u00e3o Vicente, Praia Grande, Itanha\u00e9m, Peru\u00edbe, Iguape, Ilha Comprida e Canan\u00e9ia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A\u00e7\u00e3o ser\u00e1 realizada em mais 60 praias de 16 munic\u00edpios e visa conscientizar turistas e moradores locais a manterem as praias limpas durante o Ver\u00e3o<\/p>\n","protected":false},"author":2,"featured_media":62380,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[95],"tags":[27005,27006],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.5 (Yoast SEO v20.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>HEINEKEN Brasil apoia projeto &quot;Ver\u00e3o no Clima&quot; no litoral Paulista - Newtrade<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newtrade.com.br\/amp\/industria\/heineken-brasil-apoia-projeto-verao-no-clima-no-litoral-paulista\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HEINEKEN Brasil apoia projeto &quot;Ver\u00e3o no Clima&quot; no litoral Paulista\" \/>\n<meta property=\"og:description\" content=\"A\u00e7\u00e3o ser\u00e1 realizada em mais 60 praias de 16 munic\u00edpios e visa conscientizar turistas e moradores locais a manterem as praias limpas durante o Ver\u00e3o\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newtrade.com.br\/amp\/industria\/heineken-brasil-apoia-projeto-verao-no-clima-no-litoral-paulista\/\" \/>\n<meta property=\"og:site_name\" content=\"Newtrade\" \/>\n<meta property=\"article:published_time\" content=\"2018-01-05T13:07:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-01-05T14:45:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newtrade.com.br\/wp-content\/uploads\/2018\/01\/heineken-praia.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"445\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"reda\u00e7\u00e3o\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"reda\u00e7\u00e3o\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/newtrade.com.br\/amp\/industria\/heineken-brasil-apoia-projeto-verao-no-clima-no-litoral-paulista\/\",\"url\":\"https:\/\/newtrade.com.br\/amp\/industria\/heineken-brasil-apoia-projeto-verao-no-clima-no-litoral-paulista\/\",\"name\":\"HEINEKEN Brasil apoia projeto \\\"Ver\u00e3o no Clima\\\" no litoral Paulista - Newtrade\",\"isPartOf\":{\"@id\":\"https:\/\/newtrade.com.br\/#website\"},\"datePublished\":\"2018-01-05T13:07:15+00:00\",\"dateModified\":\"2018-01-05T14:45:14+00:00\",\"author\":{\"@id\":\"https:\/\/newtrade.com.br\/#\/schema\/person\/04ce1cdabd74549e3caa81f487aa00f5\"},\"breadcrumb\":{\"@id\":\"https:\/\/newtrade.com.br\/amp\/industria\/heineken-brasil-apoia-projeto-verao-no-clima-no-litoral-paulista\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/newtrade.com.br\/amp\/industria\/heineken-brasil-apoia-projeto-verao-no-clima-no-litoral-paulista\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/newtrade.com.br\/amp\/industria\/heineken-brasil-apoia-projeto-verao-no-clima-no-litoral-paulista\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/newtrade.com.br\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"HEINEKEN Brasil apoia projeto &#8220;Ver\u00e3o no Clima&#8221; 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