{"id":22477,"date":"2015-08-27T12:38:46","date_gmt":"2015-08-27T15:38:46","guid":{"rendered":"http:\/\/newtrade.com.br\/?p=22477"},"modified":"2015-08-27T12:38:46","modified_gmt":"2015-08-27T15:38:46","slug":"grandes-redes-comecam-a-reduzir-credito","status":"publish","type":"post","link":"https:\/\/newtrade.com.br\/economia\/grandes-redes-comecam-a-reduzir-credito\/","title":{"rendered":"Grandes redes come\u00e7am a reduzir cr\u00e9dito"},"content":{"rendered":"<p>Limitar o cr\u00e9dito \u00e0 clientela, diminuir a emiss\u00e3o de cart\u00f5es pr\u00f3prios, reduzir a capacidade de parcelamento e ampliar o capital de giro. Essas s\u00e3o as apostas feitas por redes como Magazine Luiza, O Botic\u00e1rio, Telhanorte, Riachuelo e Raia Drogasil para enfrentar a retra\u00e7\u00e3o econ\u00f4mica e manter o crescimento. Para conseguir isso, al\u00e9m da redu\u00e7\u00e3o dos parcelamentos sem juros, h\u00e1 quem pretenda reduzir a emiss\u00e3o de cart\u00f5es pr\u00f3prios (private label).<\/p>\n<blockquote><p>&#8220;A crise nos imp\u00f5e a olhar para o nosso caixa. Hoje temos 26 milh\u00f5es de cart\u00f5es emitidos com a marca Riachuelo. Ao m\u00eas, a emiss\u00e3o chega a 150 mil. Vamos reduzir a emiss\u00e3o para preservar as nossas contas&#8221;, diz o presidente da rede de vestu\u00e1rio, Fl\u00e1vio Rocha.<\/p><\/blockquote>\n<p>Al\u00e9m dessa medida, a marca tem prestado mais aten\u00e7\u00e3o nos processos log\u00edsticos para abrir o seu canal de venda on-line. &#8220;Estamos integrando os processos para no come\u00e7o de 2017 abrir nosso e-commerce&#8221;, acrescenta Rocha.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Limitar o cr\u00e9dito \u00e0 clientela, diminuir a emiss\u00e3o de cart\u00f5es pr\u00f3prios, reduzir a capacidade de parcelamento e ampliar o capital de giro. Essas s\u00e3o as apostas feitas por redes como Magazine Luiza, O Botic\u00e1rio, Telhanorte, Riachuelo e Raia Drogasil para enfrentar a retra\u00e7\u00e3o econ\u00f4mica e manter o crescimento. Para conseguir isso, al\u00e9m da redu\u00e7\u00e3o dos [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":21458,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[96,104],"tags":[1010,225,2277,105],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.5 (Yoast SEO v20.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Grandes redes come\u00e7am a reduzir cr\u00e9dito - Newtrade<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newtrade.com.br\/amp\/economia\/grandes-redes-comecam-a-reduzir-credito\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Grandes redes come\u00e7am a reduzir cr\u00e9dito\" \/>\n<meta property=\"og:description\" content=\"Limitar o cr\u00e9dito \u00e0 clientela, diminuir a emiss\u00e3o de cart\u00f5es pr\u00f3prios, reduzir a capacidade de parcelamento e ampliar o capital de giro. Essas s\u00e3o as apostas feitas por redes como Magazine Luiza, O Botic\u00e1rio, Telhanorte, Riachuelo e Raia Drogasil para enfrentar a retra\u00e7\u00e3o econ\u00f4mica e manter o crescimento. 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