{"id":1023729,"date":"2020-02-26T05:43:24","date_gmt":"2020-02-26T08:43:24","guid":{"rendered":"https:\/\/newtrade.com.br\/?p=1023729"},"modified":"2020-02-25T22:26:38","modified_gmt":"2020-02-26T01:26:38","slug":"as-100-marcas-mais-valiosas-do-mundo-em-2020","status":"publish","type":"post","link":"https:\/\/newtrade.com.br\/economia\/as-100-marcas-mais-valiosas-do-mundo-em-2020\/","title":{"rendered":"As 100 marcas mais valiosas do mundo em 2020"},"content":{"rendered":"<p>A Am\u00e9rica do Norte, a \u00c1sia e a Europa dominam a lista das 100 marcas mais valiosas do mundo em 2020. A \u00fanica companhia de outro continente \u00e9 a Saudi Aramco, estatal de petr\u00f3leo da Ar\u00e1bia Saudita.<\/p>\n<p>As informa\u00e7\u00f5es foram divulgadas pela Brand Finance e compiladas em um infogr\u00e1fico do HowMuch. Para fazer o levantamento, os analistas levaram em conta uma variedade de medidas diferentes da for\u00e7a da marca, incluindo investimentos em marketing, patrim\u00f4nio das partes interessadas e suas contribui\u00e7\u00f5es para o desempenho financeiro.<\/p>\n<p>Por isso, os n\u00fameros s\u00e3o bem diferentes do valor de mercado das empresas (quanto valem, juntas, todas as a\u00e7\u00f5es negociadas em bolsa), que reflete as expectativas de ganhos futuros e, portanto, pode ser bem maior.<\/p>\n<p>No topo do ranking est\u00e3o marcas bastante conhecidas, como a Amazon (US$ 221 bilh\u00f5es), o Google (US$ 160 bilh\u00f5es) e a Apple (US$ 141 bilh\u00f5es). Veja abaixo o gr\u00e1fico completo com todas as 100 marcas mais valiosas do mundo.<\/p>\n<h5>Veja a lista das 10 marcas mais valiosas do mundo, segundo a Brand Finance:<\/h5>\n<p>Amazon: US$ 221bilh\u00f5es (varejo)<br \/>\nGoogle: US$ 160 bilh\u00f5es (tecnologia)<br \/>\nApple: US$ 141 bilh\u00f5es (tecnologia)<br \/>\nMicrosoft: US$ 117 bilh\u00f5es (tecnologia)<br \/>\nSamsung: US$ 94 bilh\u00f5es (tecnologia)<br \/>\nICBC: US$ 81 bilh\u00f5es (financeiro)<br \/>\nFacebook: US$ 80 bilh\u00f5es (m\u00eddia)<br \/>\nWalmart: US$ 78 bilh\u00f5es (varejo)<br \/>\nPing An: US$ 69 bilh\u00f5es (seguros)<br \/>\nHuawei: US$ 65 bilh\u00f5es (tecnologia)<\/p>\n<p>Marcas de certos pa\u00edses dominam as 100 principais marcas do mundo e h\u00e1 a predomin\u00e2ncia de empresas de tecnologia gra\u00e7as a avalia\u00e7\u00f5es alt\u00edssimas e ao reconhecimento global das marcas.<\/p>\n<p>Cinco das dez principais empresas mais valiosas do mundo s\u00e3o de tecnologia, e isso n\u00e3o inclui a Amazon, que a Brand Finance classificou como uma empresa de varejo.<\/p>\n<p><a href=\"https:\/\/newtrade.com.br\/wp-content\/uploads\/2020\/02\/marcas-valiosas.jpg\"><img decoding=\"async\" class=\"aligncenter wp-image-1023730 size-full\" src=\"https:\/\/newtrade.com.br\/wp-content\/uploads\/2020\/02\/marcas-valiosas.jpg\" alt=\"\" width=\"1613\" height=\"1112\" srcset=\"https:\/\/newtrade.com.br\/wp-content\/uploads\/2020\/02\/marcas-valiosas.jpg 1613w, https:\/\/newtrade.com.br\/wp-content\/uploads\/2020\/02\/marcas-valiosas-300x207.jpg 300w, https:\/\/newtrade.com.br\/wp-content\/uploads\/2020\/02\/marcas-valiosas-1024x706.jpg 1024w, https:\/\/newtrade.com.br\/wp-content\/uploads\/2020\/02\/marcas-valiosas-768x529.jpg 768w, https:\/\/newtrade.com.br\/wp-content\/uploads\/2020\/02\/marcas-valiosas-1536x1059.jpg 1536w\" sizes=\"(max-width: 1613px) 100vw, 1613px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>No topo do ranking est\u00e3o marcas bastante conhecidas, como a Amazon (US$ 221 bilh\u00f5es), o Google (US$ 160 bilh\u00f5es) e a Apple (US$ 141 bilh\u00f5es)<\/p>\n","protected":false},"author":2,"featured_media":1022265,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[96],"tags":[9961,2084,11446,1843,1988,26787,923],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.5 (Yoast SEO v20.5) - 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